Friday, September 02, 2011

From Walla Walla and Around the World: #CabernetDay

Author, Certified Sommelier and Brand Strategist Guru, Rick Bakas did it again! Last year, he convinced over 3,000 people in over six countries to join forces and celebrate Cabernet Day! This is the second year on the first Thursday of September that wine lovers all around the world converged online to celebrate Cabernet Sauvignon, Cabernet Franc and Cabernet Dominant Blends - - the King of Grapes!

We used all kinds of social media from Facebook and especially Twitter to share the wines we were sipping. Smart phones, laptops and even live stream videos were all about in winery tasting rooms, wine bars, wine shops and even private parties from one to several!

Many thanks to Jaime at L'Ecole No.41, Muriel from Otis Kenyon, Vicky from Seven Hills Winery and Shari from Woodward Canyon for collaborating and for their enthusiasm! Now see for yourself what Cabernet Day is all about.



1 comment:

Catie said...

Bakas Media just reported in the stats for #CabernetDay 2011:
"Reach: 4.5M ppl, 60M impressions, 17K tweets, 4,200 unique tweeters today. Made possible by the spirit of collaboration!"